Press releases

  • The Evolution of Online Video is in Direct Response Leads to a new round of $11.5m funding
  • “SAN FRANCISCO, CA, May 2, 2013 - Joyus, the web's first premium video shopping platform, unveils a new study which will change the landscape of how fashion, beauty and lifestyle brands conceptualize and monetize through video. "In an era when companies use video to tell stories, we use it to sell stories," states Sukhinder Singh Cassidy, CEO and Founder.”
  • Share Posted on May 02, 2013
  • Joyus Unleashes the Power of Video E-Tailing for Fashion, Beauty & Beyond
  • “PALO ALTO, CA, September 20, 2011 - JOYUS today announces the consumer launch of the world's first premium video commerce experience at, offering women a new, transformative way to shop online. The company, founded by Sukhinder Singh Cassidy former President of Asia Pacific and Latin America Operations at Google and CEO of Polyvore also unveils its first designer partnerships for the fall season.”
  • Share Posted on September 19, 2011
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